Trends in Experiential Marketing Agency executives identify engagement content, mobile apps, Millennials and technology as driving forces in this evolving discipline Edgewell Reinvents the Sun Care Aisle at Walgreens K-C's Depend Builds 'Underwareness' New Silhouette product rollout and campaign targets younger female consumers Beringer Debuts Wine Tasting Strips Brand addresses shopper challenges common to the category through test at Kroger Pre-shop Research Study: Why Shoppers Visit Retailer Websites Q&A with Terese Herbig Mars Spreads 'Funshine' at Walmart A&P Files for Chapter 11 7-Eleven Celebrates a Mobile Birthday The Digital Shopper Marketing Ecosystem P&G Opens a 'Scent Shop' in Action Alley So-Lo-Mo Central: August 2015 Column: A Whole New Ballgame First Previous 525 526 527 528 529 Next Last
