Effective Category Management Depends on the Role of the Category An abstract from the Journal of Retailing, Volume 77, Issue 2 Congruency of Scent and Music as a Driver of In-Store Evaluations and Behavior Point-of-Purchase Tobacco Environments and Variation by Store Type A federal report on alcohol display and signage frequency P-O-P Fuels Gillette's Venus Launch Tic Tac Offers 'Incredible' Merchandising Program Rheingold Brewery Rolls Out Tap Handles Chase Products Offers Ergonomic Can Design Castrol P-O-P Dispels Misconceptions Automotive Design Influences Product, P-O-P The Beef is in Its P-O-P The marketing team at GoodMark Foods knows that a consistent marketing message -- and lots of P-O-P -- is what keeps the company's products moving off store shelves. Displays Help Consumers Navigate Digital Imaging Options Larson Boats Banners Feature Light and Motion First Previous 1053 1054 1055 1056 1057 Next Last