In-Store Experience

Behind the scenes, AI quietly powers everything from inventory planning to digital discovery, fueling what Target calls a "multiplier for growth and creativity."

VML's Hugh Fletcher explains how the appetite for in-store immediacy and strategic use of technology is having an effect across channels.

As competitors chase automation, Publix doubles down on human connection — and shows why it still wins with service, simplicity and soul.

The Canadian retailer and the software development company are adding hundreds of screens to stores this fall and in 2026.

Consumers plan to travel, fuel up and shop in person more — signaling new engagement moments for marketers during the 2025 holiday season.

Smurfit Westrock executives detail strategies and insights that help displays capture attention, drive incremental sales and boost results.

The initiative is part of the retailer’s broader push to integrate digital tools with in-store experiences.

A former Lowe's Media Network and Roundel director is leading the venture.

The company also introduced a refreshed brand identity to emphasize retail media’s next phase of growth.

Energy drinks are one of the top drivers of convenience store trips, and as the category becomes increasingly competitive, Monster Energy is seeking to stay top of mind with shoppers.