Bloom Nutrition recently collaborated with gift and accessory brand Packed Party at CVS, an example of the health supplement company's ongoing tactic of using exclusives to bolster its rapid retail expansion.
A session featuring Google Canada and Mark Anthony Brands will explore how creative innovation and scalable data strategies will shape the next phase of retail media.
Our Retail Intel Series features special retailer and brand guests in each episode. Join us for a dialogue about current trends and strategies that are driving innovation for the next era of retail.
The retailer will leverage wellness as a year-round engagement driver, pairing expanded assortments with in-store events and personalized discovery tools.
The solution allows brands and agencies to join first-party data with Instacart purchase behavior/signals to inform planning, activation and omnichannel measurement.