Personal Care

Target dedicated an endcap to direct-to-consumer towel brand Clean Skin Club after the brand’s September launch quickly sold out.

Walgreens is heavily promoting deals on OTC and vitamin brands through its in-store displays.

Fitness influencer Cassey Ho began selling her Blogilates apparel brand exclusively at Target on Dec. 28.

Walmart is selling a Native x Dunkin’ limited-edition collection, while Target received a collection from the brand based on flavors of Novamex’s Jarritos soft drinks.

Profusion Cosmetics sold a licensed line based on Charles M. Schulz’s characters exclusively at Walgreens for the holidays.

This month, we’re showcasing physical activations from unique collaborations between unlikely partners.

The beverage manufacturer is partnering with the drugstore chain for an online holiday recipe hub.

Procter & Gamble’s L. launched a limited-edition collection of period care products with designs from Mexican illustrator Marisol Ortega at Target in October.

The actor, author and influencer launched a collection of kitchen products, snacks and gifts exclusively at Target on Sept. 29.

Unilever’s supplement brand launched its first ever limited-edition seasonal collection as a Target exclusive.

We present a case study for this 2024 REGGIE Award winner: Dare to Be Truly You.

We present a case study for this 2024 REGGIE Award winner: Untold Beauty.