Packaging: The Customization Debate Brands want to infuse packaging into the shopper marketing mix, but the practicality of getting it done isn't clear P&G brandSaver: September 2011 As You 'Like' It Marketers have made Facebook the hottest spot for promotions Office Depot Takes a Mobile Trip to School Huggies Gets 'Squirmy' with Target Sears Names New CFO Best Buy Makes a TiVo Connection Walgreens Launches a 'Nice!' Private Label Mars Advertising, Schawk Hire New Creative Directors Understand Your Brand's Core Identifiers Color, shapes, symbols and words, in that sequence, are what drive purchase intent First Previous 282 283 284 285 286 Next Last