eCommerce

Creators are expanding beyond TikTok and Instagram to platforms like Substack, Discord and Reddit, where deeper trust is built through long-form and subscription content.

Through a partnership with Swiftly, the cooperative aims to simplify its digital ecosystem while enabling more personalized promotions and measurable media activations.

The experience is an adaptation of P2PI’s previously published article and infographic outlining BACi’s “good, better, best” PDP framework.

Jason Goldberg argued that focusing on AI efficiency misses the bigger threat: a fundamental shift in how consumers shop and decide.

At NRF 2026, Walmart detailed how gaming-inspired experiences are influencing digital discovery, engagement and sales.

Here's how brands can make the most of the in-store environment, writes Brandmovers' Francesco Onorato.

The discount grocer plans more than 180 new stores by the end of 2026 as well as supply chain and digital upgrades.

A session featuring Google Canada and Mark Anthony Brands will explore how creative innovation and scalable data strategies will shape the next phase of retail media.

Here's how the manufacturer highlighted its brands through a full-scale omnichannel program at Walmart and other retailers.

Our Retail Intel Series features special retailer and brand guests in each episode. Join us for a dialogue about current trends and strategies that are driving innovation for the next era of retail.