Unpacking the State of Retail Media Skai's Nich Weinheimer joins P2PI's Cyndi Loza to unpack the key takeaways from this year's 2025 State of Retail Media report. Chewy Supports Nom Nom's 'Enrichment Magic' Digital Campaign The effort leverages Kristin Chenoweth’s star power and Chewy’s retail media ad placements. E.l.f. Uses Viral Sailor in Roblox Game Targeting Young Creators Inspired by TikTok sensation Sailing with Phoenix, the activation invites developers to build original games tied to boldness and adventure. FreshDirect Goes Physical With Semi-Permanent Hamptons Store The online grocer blends retail and community with a summer-to-winter pop-up and experiential events in Southampton, New York. Decoding Amazon's Rapid SEO Evolution Amanda Wolff breaks down how to fine-tune your listings, leverage new ranking factors and more. P2PI Interactive Experiences Business intelligence takes on an entirely new dimension in this series of immersive learning experiences developed by EnsembleIQ's BrandLab. Instacart Campaign Promises 'Groceries That Overdeliver' Spots take a lighthearted look at quirks of Canadian customers. Top Retail Media Headlines From April 2025 Walmart, Sam's Club, Albertsons Cos. and others shared retail media-related advancements, collaborations and news during the month. Gopuff Adds Incrementality Tools to Boost Ad Performance New measurement capabilities developed with Koddi give brands greater visibility into campaign impact and incremental sales. Danone Scales Breakfast Event to Multiple Retailers The manufacturer explains how it drove growth for its brands through various omnichannel tactics. First Previous 5 6 7 8 9 Next Last
