CPG

Here are the lessons established brands can learn from emerging brands, writes Sarah Nesheim of Crafted.

Campbell’s names new snacks president and chief growth officer as longtime executive exits.

Here are steps organizations can take to leverage this significant growth driver, writes Adam Skinner of Epsilon.

Mealme.ai, a provider of embedded transaction functionality, is a flagship integration partner in this expansion along with other commerce-optimizing tools.

Special K’s pilot campaign in U.K. tackles declining brand volume and value by testing a new growth strategy.

See how the collaboration will extend the reach of Uber Eats’ Sponsored Items formats to a broader set of CPG advertisers.

Executive Editor Tim Binder shares his observations about brands getting long-term/permanent displays at an Albertsons Cos. banner and elsewhere.

Manufacturers should invest their dollars in a few key areas for success this year, writes Bradley Keefer of Keen.

The creative mind behind some of today’s most successful CPG brands will explore modern brand strategies and the evolving retail landscape.

Discover how major CPG companies like Bimbo Bakeries, Bob Evans and retailers like Ulta Beauty and Harris Teeter are strengthening shopper connections and driving conversions.