Retail Media

CVS Health, 7-Eleven, Grocery TV and others shared retail media-related advancements, collaborations and other news and perspectives during the month.

P2PI chats with Stratacache's Chris Riegel on location at Retail Media Summit UK in London.

P2PI chats with Clear Channel UK's Colin Horan on location at Retail Media Summit UK in London.

Pamela Young of CVS Media Exchange shares insights and takeaways from new research conducted in partnership with the P2PI on loyalty programs and the drivers of customer loyalty.

The partners will start piloting this joint in-store solution in multiple retail locations across the U.S. in early 2025.

CMX Private Marketplace helps brands manage Sponsored Product campaigns with expanded targeting capabilities and offline sales insights.

Redner's Markets will leverage Grocery TV's in-house technology stack to power advertising screens at the entrance and front end of stores.

Programmatic audio ads are available to select ad partners in more than 6,900 stores across the U.S. — with additional locations coming.

Gulp Radio will roll out to 5,000 stores by the end of 2024 and to more than 12,000 stores by the end of 2025, including all 7-Eleven, Speedway and Stripes stores.

Inflation has caused prices to shift so much over the past two years that The Clorox Co. felt it needed a better perspective on the optimal cost of its products. In the spring, it turned to Kroger’s retail data science company for help.

We break down the highly fragmented sector by the numbers and talk with companies creating solutions to help brands reach regional and loyal customer bases through deterministic data.

Catch up on what you missed at the Path to Purchase Institute and SMG event in London.