Retail Media Partners

A new partnership is the retail giant’s latest move to enhance personalization and the omnichannel experience through its retail media arm.

The agentic technology enables brands, agencies and retailers to easily check ad creative and meet retailer specifications and legal requirements.

The new entity has debuted a new retail media and merchandising touchpoint.

Learn about the companies’ integration formed to help CPGs improve their commerce media efforts in real-time.

The new integration offers retailers and CPGs a way to distribute sponsored samples using data to target relevant consumers.

Skai tapped P2PI to field an online retail media survey picking the brains of retailer executives.

Skai once again tapped P2PI to produce the report, surveying CPG brand and agency executives to get a window into what matters most to them, where they’re investing, how they’re shifting strategies and what they’re most concerned about.

The new VP of marketing strategy joins Qsic as the in-store audio provider looks to expand its global presence.

Amazon unveils ad-tech service for online retailers, Dentsu hires IAB’s Jeffrey Bustos, and CVS bets on in-store media.

The funds will support the expansion of the in-store retail media platform into new retail locations, accelerate product development and scale its sales team.