DaVinci Commerce Launches End-to-End Agentic Commerce Solution The company explains how it can add conversational context to product content for discoverability across AI models. Harris Teeter Shoppers Embark on 'Aisle Adventures' The new experience includes ongoing product discovery content, influencer-led storytelling and broad assortment spotlights. Field Report: How Native Brought the Boba Craze to Walmart Aisles The limited-edition Boba Cafe collection highlights the brand’s playbook of using exclusive, culturally relevant scents to drive foot traffic to rival big-box retailers. Hormel Unveils 'Playful' Collaboration With Hello Kitty The “Tour de Sizzle” campaign pairs the Spam brand with the children's entertainment property, offering consumers a limited-edition collectible can. Meijer V8 Energy Honeycrisp Apple Berry Banner Ad Mountain Dew's Spot Focuses on Summer Fun at the Beach The brand leverages actor Danny Trejo for a Baja Blast campaign across linear television, streaming platforms and social media channels. P2PI Category 'In Brief': The State of Snacking A member-exclusive report outlining the key trends and consumer behaviors in the snacks category. Walmart Native 'Take a Boba Break' Web Page Bud Light Enlists Football Hall of Famers for Summer Campaign The omnichannel effort featuring Peyton Manning and Emmitt Smith tells consumers to prioritize grilling. Clorox Uses TikTok to Test New Scents The company’s Pine-Sol brand turns to social media to get consumers’ thoughts on newest innovation. First Previous 2 3 4 5 6 Next Last
