Samantha Nelson
ARTICLES BY THIS AUTHOR
- 11/1/2023
Celsius Brings Exclusive Vibe to Circle K
Celsius gave Circle K an exclusive launch window in July for its Cosmic Vibe sparkling fruit punch energy drink. - 10/29/2023
BodyArmor Tailgates at Wawa
Coca-Cola Co.’s BodyArmor kicked off football season by giving East Coast convenience chain Wawa an exclusive “Ultimate Tailgate” sweepstakes. - 10/25/2023
'Wednesday' Cosmetics Collection Rolls Out to Walmart
Hayden Products’ Walmart-exclusive cosmetics brand Hard Candy launched a limited-edition makeup collection based on the “Wednesday” Netflix series at Walmart ahead of Halloween. - 10/11/2023
Native Brings Pumpkin Spice to Walmart
The Procter & Gamble brand is selling its seasonal Pumpkin Spice Latte deodorant and body wash exclusively at Walmart this fall. - 10/3/2023
Profusion Brings Jurassic Park Collection to Walmart
The exclusive line celebrates the 30th anniversary of the Universal Pictures movie this summer. - 9/27/2023
Venus, Rifle Paper Co. Team Up Again at Target
For the third year in a row, Target is exclusively carrying a collection of limited-edition razors and shaving accessories from Procter & Gamble's Gillette Venus that feature floral designs from lifestyle brand Rifle Paper Co. - 9/26/2023
Proudly Expands to Hair Care at Target
The direct-to-consumer brand for melanated babies expanded on its exclusive retailer partnership by launching a line of hair care products at Target. - 9/25/2023
Brands Join Stop & Shop's Fight Against Student Hunger
Ahold Delhaize’s Stop & Shop tied in to the back-to-school season by spotlighting its ongoing school food pantry program and the CPGs that support it. - 9/20/2023
Johnsonville Celebrates Bratsgiving at Cub
The “Bratsgiving” sweepstakes at United Natural Foods’ chain is part of Johnsonville's annual summer campaign. - 9/18/2023
Silk Celebrates Sustainability at Target
Danone’s plant-based beverage brand has run omnichannel programs at Target for the last two years to spotlight its sustainability efforts.
