Samantha Nelson
ARTICLES BY THIS AUTHOR
- 9/17/2023
Wonka Magic Hat Gummies Come to Walmart
Ferrara Candy Co. has revived the Wonka candy brand ahead of the Dec. 15 theatrical release of "Wonka" — and is giving Walmart an exclusive launch window. - 9/11/2023
CVS Debuts a Vitamin Dispensing System
The CVS Health QuickServe system is designed to make it easier to take daily supplements. - 9/10/2023
Essie, Poppi Partner at Target
L’Oreal’s nail care brand worked with prebiotic soda brand Poppi to develop a series of nail designs promoted at Target. - 9/5/2023
Teenage Mutant Ninja Turtles Merch Moves Into Target
The mass merchant tied in to the Aug. 2 theatrical release of "Teenage Mutant Ninja Turtles: Mutant Mayhem" by spotlighting licensed SKUs, including two exclusives. - 9/4/2023
Major CPGs Run Sweepstakes at Asda
The British supermarket operator is hosting separate account-specific sweepstakes with Coca-Cola, AB InBev and Premier Foods. - 8/31/2023
I Am Proud Expands Its Presence at Walmart
The personal care brand from Lottie London launched its third line exclusively at Walmart in April. - 8/29/2023
Kleenex Brings Back-to-School Campaign to Target
For the second year in a row, Kimberly-Clark’s Kleenex is giving Target a multipack with exclusive graphics to benefit DonorsChoose. - 8/28/2023
Wow Bao Launches at Walmart with Exclusive Flavors
Fast-casual restaurant Wow Bao is expanding the reach of its CPG line by debuting at Walmart with five flavors, two of which are exclusive. - 8/24/2023
Waterdrop Makes a Splash at Walmart
Vienna-based hydration brand Waterdrop launched at Walmart in April as the company expanded its distribution throughout the U.S. - 8/23/2023
Ghetto Gastro Brings Breakfast Products to Target
New York-based and Black-owned culinary collective Ghetto Gastro expanded its partnership with Target by launching a line of breakfast products exclusively at the mass merchant on July 30.
