Decision Insight Partners with Europe's Retail Insights The Call of Fame ConAgra Wants to Give Shoppers 'Ultra Convenience' Case Study: NestlΓ©'s Single-Cup Plan Wins with Retailers In-Store Marketing Institute Charts a Steady 'Path' for 2011 A Conjoint Analysis of Chicken Salad WSL Strategic Retail's 'How America Shops: From Buzz to Buy' The Impact of Social Media on Shopping and Buying Dickies Targets 'Men of Action' Largest marketing effort in the company's 84-year history Untangling the Deals Five Steps to Improve Shopper Marketing Impact The new realities of in-store merchandising -- and how brands can succeed Going Where CPGs Do Research Companies like Hewlett-Packard and GlaxoSmithKline use on-site facilities to test visual merchandising, study shopper reactions and improve retailer relations CPGs Get Better at Organizing Around Shopper Marketing First Previous 87 88 89 90 91 Next Last