Execution No Longer Just 'Send It and Hope' Money spent at the front end on research is being matched at the back end on compliance checks PepsiCo Scores with Gas Pump Promos Embracing the Digital Path to Purchase Research shows that more CPG companies are doing shopper marketing via the Internet -- or should be Who's Who in Shopper Insights 2010 Big Head, New Brains P&G Teams with Walmart Gets Swiffer Out of the Box, Redesigns Cleaning Aisle Biz Schools Get in the Shopper Marketing Game Undergrads, graduates and professionals all have something to learn Jimmy Dean Targets Busy Moms with Breakfast Line Shopper Marketing Side Effects Shopper Marketing 4.0: Building Scalable Playbooks That Drive Results Booz/GMA report finds budgets rising, effective tactics emerging 'NVista 2010: Hispanic Shopper Study Small Formats Loom Large First Previous 86 87 88 89 90 Next Last