Supermarket/Grocery

Walmart, Amazon, Walgreens and others shared retail media-related advancements and news during the month.

The retailer will leverage wellness as a year-round engagement driver, pairing expanded assortments with in-store events and personalized discovery tools.

New measurement tools are designed to bring digital-style targeting, attribution and optimization to physical store environments.

Research from Kroger’s 84.51° reveals how wellness goals and financial caution are reshaping new-year behaviors.

Avie Leang-Lorenzo, VP of merchandising solutions and business intelligence, will explore how Canadians are redefining what “worth it” means in today's environment.

VP of marketing Andy Comer details a value-driven reset spanning store formats, digital strategy and community connection.

Through an expanded partnership with Looma, the retailer is doubling down on video screens in its wine and spirits departments.

Chex leveraged bundled add-to-cart functionality to simplify a multi-unit holiday promotion.

The Toronto Raptors' Scottie Barnes changed his name to Scotties to promote the Canadian paper products brand.

Following Walmart, Target and Kroger, the grocer is leveraging AI to streamline trips and enhance digital engagement.

Kroger, 7-Eleven, Southeastern Grocers, Amazon and others shared retail media-related advancements and news during the month.

Six campaigns won OmniShopper Awards in four "In-Store Marketing" categories.