Large Chains

Ideal's Adam Zimmerman discusses how retail marketing is shifting from static, print-dependent models to a dynamic digital ecosystem.

P2PI's retailer profiles are updated regularly with promotional activity, collaborations, retail media news and more. Here is a sampling of recent profile additions. The changes are made biweekly.

From Coca-Cola and Lay's to Michelob Ultra and Casamigos, manufacturers are turning everyday shopping into opportunities to engage with the tournament and its fans.

Walmart, Kroger and others shared retail media-related news and advancements during the month.

Notable P2PI in-store headlines include an exclusive look at Target, new technology, and stars of sport and screen driving product discovery.

The grocers' leaders explain why the deal is a strategic fit.

Shoppers can now choose how they use rewards points.

A new integration with Criteo modernizes Albertsons’ app search experience by surfacing relevant ads naturally within conversational discovery.

Albertsons Media Collective unveiled a model for episodic, scripted content informed by retailer shopper insights from the outset of the creative process.

The retailer shares research on why brands should repeat messaging to reach relevant audiences.