Hydration, Home, Household Budgets Top Shoppers' 2026 Priorities
Research from Kroger’s 84.51° reveals how wellness goals and financial caution are reshaping new-year behaviors.
THIS CONTENT IS EXCLUSIVE TO PATH TO PURCHASE INSTITUTE MEMBERS
Join the only professional membership community serving the entire ecosystem of CPG brands, retailers, agencies and solution providers along the path to purchase.
- Get Started
JOIN P2PI
Contact us for membership options and pricing
