Walmart Enables Advertisers to Share 1st-Party Data Securely Here's how an API feed will create greater connectivity for the retailer between business and key media partners. Discovering What Shoppers Want From Their Retail Media As consumer expectations continue to rise, brands must offer benefits, relevance and timeliness when getting to know their shoppers better, according to a Dunnhumby study. Target Celebrates Pokemon With Exclusive Collection, Campaign Content creators will engage with the retailer's followers, and in-store experiences will feature interactive elements. Dollar General Doubles Audio Network Footprint with AI-Enabled Retail Media Expansion Partnership with Qsic will bring localized, real-time messaging to 6,000 stores. Walmart Connect Expands Social, Full-Funnel Offerings The network's new capabilities help brands reach their customers in key moments. Shoppers Share Spring Cleaning Habits Nearly two-thirds of consumers turn to Walmart or grocery stores to purchase their supplies, according to data from Breaktime Media. Hershey Shows Up for NCAA Tournament with Basketball-Inspired Treats Candy company grabs fans’ attention through extended partnership with Shaquille O’Neal and the Shaq-a-licious gummies brand. Meijer Picks Pentaleap to Advance Retail Media Strategy Learn how the Midwest grocer is prioritizing relevance to deliver better ad performance and consumer trust. Walmart Helping Shoppers Choose With ChatGPT The in-ChatGPT experience guides users to the products they’re searching for in less time and with the most up-to-date information. Build-A-Bear’s Signature Workshop Moves Into Walmart First-ever wholesale partnership gives shoppers a new way to experience the iconic toy brand. First Previous 4 5 6 7 8 Next Last