Pillsbury Takes Leap Merchandising Refrigerated Baked Goods Bil Mar Foods Introduces Sara Lee Sandwich Shoppe Awnings Keeping Control of Creative and Costs Many marketers like open-bid situations to ensure low cost and strong creative efforts, but they pay for it in the end Back-Up Strategy Aids Snackwell Snack Center Boosts Sales Pringles: Can't Stop Selling 'Em CompuCook Simplifies Menu Planning Rhino Head Draws Attention for Introduction of Hornsby's Draft Cider Trebor Bassett Introduces Fruitang Fruit Chew Displays Advertising Strategies to Increase Usage Frequency Scanner Data Corroborates P-O-P's Power Brown & Haley, Gallo Team Up to Toast the Season First Previous 594 595 596 597 598 Next Last