eCommerce

Read about Innovator winners Erin Anderson, Jenny Baker, Rachel Botia Goldfield, Julia Boyd, Vana Ghazarian, Dana Machac, Meera Patel, Sneha Popley, Jill Rourke and Michelle Urwin.

Albertsons, BP, Kroger, P2PI and others shared retail media-related advancements and news during the month.

BirdDog and Keen Decision Systems identify how mid-market companies are allocating budgets, adopting tactics and seeing the strongest returns.

The platform will support on-site display, sponsored search and in-store digital screens, and is built for the grocery sector.

Personalized content, stronger omnichannel tools and targeted ad campaigns point to new supplier opportunities.

Front Row Connection is a self-serve platform powered by the Epsilon.

The partnership supports Vroom Delivery’s efforts to better assist small- and medium-sized convenience retailers in leveraging advertising demand.

Messerschmitt is now a CMO, but the most significant challenge in his career was transitioning from an engineering mindset to a marketing mindset and being more focused on business, strategy & vision.

As vice president of enterprise omni-commerce, Chriss leads a team that he says is building the next chapter of growth by meeting the modern shopper wherever they are, with whatever they need.

New shoppable ad feature allows CPG marketers to guide users to multiple retailers.