eCommerce

The mass merchant tied in to the Aug. 2 theatrical release of "Teenage Mutant Ninja Turtles: Mutant Mayhem" by spotlighting licensed SKUs, including two exclusives.

The fourth edition of The Mars Agency’s “Retail Media Report Card" evaluated 14 retailer media networks across five performance areas, and Walmart received the highest overall ranking, primarily for enhancements made to its measurement tools and media products.

Technology startup Juxta recently trialed its first unstaffed, portable "Nomad" shopping units in North Carolina, and it has further roll-out plans for the U.S. and Europe.

The personal care brand from Lottie London launched its third line exclusively at Walmart in April.

Recent retail news includes Circle K Day bringing discounts and promotions, and Instacart filing an IPO.

The company has also expanded its partnership with Rokt to enable brands beyond CPGs to reach Gopuff’s customer base with relevant campaigns.

For the second year in a row, Kimberly-Clark’s Kleenex is giving Target a multipack with exclusive graphics to benefit DonorsChoose.

The digital native prestige hair color brand is continuing to grow its retailer footprint by launching a variety of products at more than 1,500 stores.

Vienna-based hydration brand Waterdrop launched at Walmart in April as the company expanded its distribution throughout the U.S.

The microsite serves the next generation of homeowners with resources, including DIY guides, product recommendations, moving checklists, design inspiration and free virtual workshops.