eCommerce

Brands that deliver the right information using digital tactics and content will rise in popularity among consumers and further accelerate the exploding category.

Here's how brands can leverage this emerging opportunity at brick-and-mortar sites.

IPG Mediabrands, Coles 360, Dentsu, Lyft Media, MiQ and Wallapop have partnered with PubMatic in the development and launch of Convert, PubMatic's unified self-service ad platform.

Once dormant Zellers is continuing its comeback with plans to open more pop-up shops and permanent store experiences inside Hudson's Bay department stores.

Small businesses can apply to pitch their U.S.-made products at the October event, through the online portal or via Walmart's first local trailer tour.

Recent retail news include Walmart sounding the call for potential vendors, and Lowe's expanding same-day delivery service to all U.S. stores.

The retailer is tying in to the July 21 theatrical release of "Barbie" with a sweepstakes, pop-up events and multiple licensed exclusives.

The line comprises 10 Insta-Dri shades and a Salon Effects press-on nail kit featuring playful odes to the characters, including Ernie’s rubber ducky.