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Retail Media Unplugged, Episode 3

P2PI chats with Roundel, Target's media network, and Criteo about retail media measurement and creating holistic experiences across all channels.

In the third episode of “Retail Media Unplugged” — presented in collaboration with Criteo — the Path to Purchase Institute sits down for a virtual chat with James Gourde, senior director of partner solutions, at Roundel, and Ryan Britton, vice president of retail media sales at Criteo, to explore organizing to address retail media and creating holistic experiences across all channels – as well as measuring the efficacy of those experiences.

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