Digital Marketing

Ranjana Choudhry joins the company’s MarTech leadership team from her previous role as vice president of advertising and social media at Wakefern.

Ibotta will be Instacart's preferred third-party coupon provider across product categories on its mobile app and website.

The grocer is an early adopter of Grocery TV’s new retail media solutions, which serve health-related information and brand advertising to shoppers near the pharmacy counter.

Created in partnership with Publicis Groupe’s Epsilon, the U.K. retailer’s platform allows brands to create and manage campaigns, including via banner and sponsored product ads.

In partnership with Mexico City-based PRODOOH, Vistar continues its efforts to expand programmatic DOOH advertising in Latin America.

Loop Media will utilize DoubleVerify’s pre-bid fraud and invalid traffic protection solution to platform avoid serving ads to sites identified by the IAB as invalid or fraudulent.

The ad tech company hired executives from Criteo and Walmart Connect to play a crucial role in advancing Convert, PubMatic's unified self-service ad platform.

The latest moves include a first-of-its kind integration with MikMak, new sponsored products ads for alcohol brands, and occasion-branded campaigns.

Harps Food Stores is rolling out digital displays to 145 stores in Arkansas, Kansas, Louisiana, Missouri, Mississippi and Oklahoma.

Through a partnership with Rokt, Albertsons Media Collective is advertising products and services not sold at its stores across 11 of its supermarket chain websites.