Digital Commerce

Data shows that the health and beauty category has more momentum and competition than ever before.

The fireside chat will also explore the emerging technologies Uber is tapping into to deliver frictionless, future-forward experiences to its customers.

Mars Inc. will be one of the first to activate Instacart’s retail media data with PubMatic via "deal ID" for CTV and video campaigns.

Pamela Velarde is a longtime believer that change is the only constant. It’s a guiding mantra for her in many ways.

Tammy Ackerman believes in the power of storytelling. It’s a skill she learned while in college, and one she has continued to master throughout her professional journey.

The brand stages short but effective campaigns at various retailers.

The haircare brand in April debuted a massive billboard in New York’s Times Square to showcase a new product collection along with an AR experience.

Recent research explores the hard-to-ignore Gen Z consumers — from how they feel about clean labels to how they search and more.

There is a type of consumer marketing that offers rich data and 100% attribution, writes Snipp Interactive's Tom Burgess.

We cover the tech tools that are driving consumer understanding, engagement and conversion along the path to purchase.