Niche No More The rapid expansion of the natural products category into mass market outlets offers new business opportunities -- and P-O-P challenges -- for marketers. American Crew Muscles Sport Deodorant Into Salons Biore P-O-P Highlights "Clean, Honest" Themes Drugstore P-O-P Merchandising Transforms Drugstores Into Destination Stops Chanel Counter Gets Makeover Streamlined Floorstand Introduced Thermasilk Line Philosophy: The Cookbook Packaging Cosmetics Come Out Into the Open Arden Bares All Healing Garden Line Extension Goes Natural First Previous 281 282 283 284 285 Next Last