Beauty

The partners tied in to Earth Day with a two-month purchase incentive that supported The Nature Conservancy.

The NPD Group shares insights into the booming prestige beauty category, others look closely at the buying mindset and habits of the sustainably conscious and … the drunk.

The mass merchant spotlighted women-owned CPG brands and launched a special art collection featuring work from three Midwestern women.

The monthlong campaign in New York and Los Angeles promoted the national rollout of imPRESS Falsies.

Seed Beauty’s cosmetics brand brought a Disney-inspired line exclusively to Ulta Beauty in April — the latest themed collection to hit the retailer's stores as part of an ongoing partnership.

The limited-edition “Revolution Beauty x Fortnite” collection launched 27 SKUs exclusively at Walmart stores nationwide and online on May 27.

Walmart received an exclusive launch window in March for Markwins Beauty Brands’ Sesame Street x Wet n Wild cosmetics collection before the line gradually rolled out to other major retailers.

Located in Lower Manhattan, the retail and gallery space offers a range of cannabis and lifestyle products and features art from local artists.

Unilever’s Axe is promoting the February launch of its premium Fine Fragrance Collection by partnering with rapper Lil Baby on a virtual experience and manga available exclusively to Walmart shoppers.