Danone Scales Breakfast Event to Multiple Retailers The manufacturer explains how it drove growth for its brands through various omnichannel tactics. Del Monte, Glanbia, SiriusXM Join Retail Media Summit Speaker Lineup See which other marketing leaders have been added to the event's lineup of powerhouse speakers and trending topics. Kroger Shuffles Key Retail Leaders The grocery giant has made leadership changes across several retail divisions as one longtime executive retires. P-O-P Spotlight: Coca-Cola Orange Cream Coca-Cola Co. tapped into the resurgence of nostalgic flavors among Millennials and Gen Z by launching orange cream versions of Coca-Cola and Coca-Cola Zero in February. Infographic: How Shoppers Are Rethinking Food Choices New research from 84.51° highlights how consumers are prioritizing health while balancing value. Bob Evans, Bimbo Bakeries Make Breakfast Together The CPG companies teamed up in September and October for an omnichannel campaign offering consumers inspiration and deals on their breakfast. P-O-P Spotlight: Brands Promote Sweepstakes We showcase a sampling of displays and signage that leverage sweepstakes as part of the in-store activation. Poppi Gets Into Apparel at Target The mass merchant partnered with the prebiotic soda brand to launch an exclusive limited-edition apparel collection in stores and on Target.com. Kroger, Brand Partners Offer 'Return to School' Savings Kroger united 25 brands for a "Return to School" promotion and sweepstakes following the 2024 holiday break. Activation Gallery: A Look Back at Holiday 2024 Here’s a look back at what stood out at retail ahead of and during the 2024 holiday season. First Previous 6 7 8 9 10 Next Last
