In-Store Experience

CPG brand marketers in this year's survey indicated that RMNs are as or more effective than other digital media, and they’ve increased investment in them, among other findings.

Concept store showcases brand’s latest technologies and lets consumers test products.

The 2024 holiday season highlighted shifts in shopper behavior and retail strategies, writes Great Northern Instore’s Dan Sabanosh.

The Landscape highlights the various retailer media networks and partners in the marketplace, and gives P2PI member companies a chance to communicate their offerings.

Profusion Cosmetics sold a licensed line based on Charles M. Schulz’s characters exclusively at Walgreens for the holidays.

Six campaigns won OmniShopper Awards in three "In-Store Marketing" categories.

Just another example of how Amazon is diversifying its footprint and doubling down on grocery.

The Canadian retailer plans to grow its store counts in Quebec and Ontario.

The Canadian retailer is on track to open 50 stores in 2024 — and intends to exceed that number in 2025.

Andrew Lipsman put the focus on in-store retail media during his day two keynote Thursday at P2PI LIVE & Expo, discussing the inevitability of stores’ digital future.