P2PI, SMG Talk the Future of Commerce Marketing P2PI's Patrycja Malinowska and SMG's Sam Knights and Sean Crawford reflect on this past year and what's to come in the commerce marketing industry. We Can’t Keep Ignoring the Retail Media Talent Shortage The industry is expanding, but there simply isn’t enough talent to support this growth … or dollars, writes SMG's Justin Sparks. Best Buy Canada Expands Reach of Its Retail Media Network Partnership with Rokt lets Best Buy Ads Canada offer targeted offers from non-endemic brands. 2024 OmniShopper Awards: Digital Seven campaigns won OmniShopper Awards in five "Digital" categories. Ferrari Carano 'Just Gorgeous' Aisle Violator Cooper & Thief 'Wine For The Whiskey Lover' Shelf Talker Naked 'Play Like Coco' Shelf Talker Ulta Doubles Down on Loyalty Program, Personalization The keys to its growth strategy are a new data partnership as well as investments in the store guest experience, advertising and Ulta’s retailer media network. Olympic 'Get $2 Off' Aisle Violator Reynolds 'The Wholesome Way To Cook' Aisle Violator First Previous 63 64 65 66 67 Next Last
