Retail Media

The network was designed to support and empower women in the fast-growing sector by offering career mentorship, speaking opportunities and market trends and insights.

A three-step framework can lead to not only conversions, but brand-building that resonates, says Momentum Worldwide's Adriano Lombardi.

We break down the highly fragmented sector by the numbers and talk with companies creating solutions to help brands reach regional and loyal customer bases through deterministic data.

The event, Nov. 12-14, will provide an array of insights and expert analysis on data-driven approaches, fragmentation, diverse consumers, evolving market dynamics and more.

Catch up on what you missed at the Path to Purchase Institute and SMG event in London.

Kevel's Paul Astbury shares what he learned from engaging discussions on crucial topics, such as first-party data, in-store digital transformation and effective measurement strategies for RMNs.

Amazon, Walmart, The Home Depot, Criteo and others announced retail media-related advancements, collaborations and news during the month.

Here's a snapshot of an industry leader from the P2PI member community.

Campbell Company of Canada sponsored KidSport for the fifth year in a row, touting its contribution with activity at Sobeys.

The partnership enables advertisers to programmatically access thousands of digital screens throughout Canadian stores.