Industry Issues

A report on cyclospora awareness and its impact on consumer behavior produced by Chicory found that 90% of the 1,044 respondents to a SurveyMonkey survey were aware of the outbreak and 61% have already changed their buying behaviors as a result.

Meet Toronto-based LPi Group, one of the Path to Purchase Institute's member companies.

The one-day industry event will unveil original research and bring together retail, CPG and technology leaders to examine how GLP-1 adoption is reshaping shopper behavior and future growth strategies.

A member-exclusive report outlining the key trends and consumer behaviors in the ice cream category.

A member-exclusive report outlining the key trends and consumer behaviors in the snacks category.

The Q2 survey highlights a consumer shift from general economic caution toward more aggressive cost-management, plus a look at summer gathering realities. Members can download the full report now.

Former Google exec tasked with advancing data-driven, consumer-centric marketing in everyday health initiatives.

GLP-1 medications are shifting shopper behavior, but overtargeted messaging risks missing the broader wellness trend.

The members-only event in May blends strategy sessions with peer discussion and networking, featuring speakers from Harris Teeter, Gopuff and more.

P2PI's Q1 survey highlights a consumer base shaped by heightened sensitivity to economic friction and a demand for utility-focused shopping tools. Members can download the full report now.

Consumers plan to travel, fuel up and shop in person more — signaling new engagement moments for marketers during the 2025 holiday season.

Epsilon's Tamara Oliverio offers tools to offset shopper frustrations and reinforce value at a time when it matters most.