Digital Marketing

The natural personal care brand brought its Jukebox line to Walmart's stores and website this month.

Planet Fitness and Rippl (powered by Bridg) help expand Yahoo’s commerce media capabilities, data and inventory.

A collaboration between Vibenomics and Pathformance addresses challenges physical retail media marketing faces: inconsistent measurement methods and fragmented data sources.

Navigo Marketing has expanded its online retail management services beyond Amazon to include category leaders Ulta and Sephora.

Loblaws has partnered with Nestle Purina’s Purina One to provide multiple bulk-purchase offers for members of the retailer’s PC Optimum loyalty program.

Target's retailer media network taps in to purchase data from the mass merchant's 30 million weekly in-store shoppers — plus even more shoppers online.

The Peruvian Avocado Commission’s Avocados from Peru is running sweepstakes at Lidl and Kroger’s Mariano’s awarding custom Teslas.

Research from CoolerX finds that 82% of consumers think content shown on digital in-store screens is memorable and relevant.

Kroger's retail media network is Kroger Precision Marketing, and powered by 84.51°, its data analytics subsidiary.