Digital Marketing

Here are some seamless and impactful strategies for in-store event marketing.

See how Mondelez International's digital shopping experience directed viewers to Walmart.com.

See how the two companies are combining capabilities to offer retailers a flexible alternative to traditional retail media solutions.

Beauty’s new playbook has AI, social media and transparency reshaping skincare marketing as brands adapt to a digital-first world.

Through our third annual program, we're proud to reveal the top 25 commerce marketers pioneering retail media.

The new page makes it easier to shop closer to home.

Target in February spotlighted Black-owned brands and partnered with creators on an exclusive line of products.

Both manufacturers ran bulk purchase incentives at Meijer tied to Super Bowl LIX on Feb. 9.

The CPG companies teamed up in September and October for an omnichannel campaign offering consumers inspiration and deals on their breakfast.

See how the prestige beauty giant is integrating Adobe's technology to enhance efficiency as well as modernize and accelerate campaign execution.

A new partnership with Koddi provides ad solutions to help tradespeople increase their visibility among relevant homeowners.

The playbook provides the tools, frameworks and strategies required to stay competitive and make better data-driven decisions.