The manufacturer ran a campaign on Target.com elevating Black-owned brands and spotlighting its sponsorship of the 2023 Essence Festival of Culture this summer.
The retailer's grocery chains are piloting Swiftly's Alcohol Cashback program within their respective mobile apps, allowing shoppers to receive a rebate within hours via PayPal or Venmo.
A collaboration with the Consumer Healthcare Products Association builds shopper self-care product knowledge through QR codes on wayfinding strips and custom landing pages.
