Digital Marketing

The program integrates brand partners directly into Amazon’s seasonal campaigns, including 3D OOH, live, experiential and retail media.

Kroger, 7-Eleven, Southeastern Grocers, Amazon and others shared retail media-related advancements and news during the month.

Six campaigns won OmniShopper Awards in four "In-Store Marketing" categories.

Four campaigns won OmniShopper Awards in four "Digital" categories.

Four campaigns won OmniShopper Awards in two "Collaborative: Brand-Retailer" categories.

Three campaigns won OmniShopper Awards in the "Integrated Path to Purchase Activation" category.

The retailer's partnership with Swiftly builds on momentum within the convenience channel.

The program will be focused on tackling challenges, seizing opportunities and fueling growth in 2026.