Digital Marketing

Survey insights into Gen Z dating behaviors fueled Knorr’s global #UnlockYourGreenFlag campaign.

Aliza Freud, CEO of SheSpeaks, and leading creators, break down what truly makes sponsored content convert.

The program integrates brand partners directly into Amazon’s seasonal campaigns, including 3D OOH, live, experiential and retail media.

Kroger, 7-Eleven, Southeastern Grocers, Amazon and others shared retail media-related advancements and news during the month.

Four campaigns won OmniShopper Awards in two "Collaborative: Brand-Retailer" categories.

Three campaigns won OmniShopper Awards in the "Integrated Path to Purchase Activation" category.

Six campaigns won OmniShopper Awards in four "In-Store Marketing" categories.

Four campaigns won OmniShopper Awards in four "Digital" categories.

The retailer's partnership with Swiftly builds on momentum within the convenience channel.

The program will be focused on tackling challenges, seizing opportunities and fueling growth in 2026.