Jacqueline Barba
ARTICLES BY THIS AUTHOR
- 11/6/2023
The Body Shop Debuts a Holiday Advent Calendar-Inspired Pop-Up
Located in Toronto, the experiential shop includes a “Stories of Change” wall that invites shoppers to “peel and reveal” stories behind each product. - 11/6/2023
Geissler's to Launch Instacart's Smart Carts in All Stores
The seven-store IGA grocer will replace a majority of its traditional shopping carts with AI-powered Caper Carts over the coming months. - 11/6/2023
GNC Opens Modern Apothecary-Esque Flagship
The format allows for plenty of product display opportunities with movable shelving, counters for product sampling and available space for local events and partnerships. - 11/1/2023
Albertsons Makes Online Recipes More Shoppable
Through a new shoppable integration, Albertsons shoppers within Chicory's recipe network have a streamlined add-to-cart and checkout process. - 11/1/2023
Report Ranks Retailers by Shopper Satisfaction
Amazon and Chewy rate the highest for customer satisfaction going into the 2023 holiday season, according to the American Customer Satisfaction Index. - 10/31/2023
Ad Spending Up Across Channels, Report Finds
Retail media, paid search and paid social spend grew from Q2 to Q3, with nearly every channel seeing its strongest spending month during the third quarter, according to Skai. - 10/31/2023
Omnicom to Acquire Digital Commerce Business Flywheel
Omnicom Group plans to buy Ascential's Flywheel Digital for $835 million in the first quarter of 2024. - 10/31/2023
Amazon Expands Sponsored Ads Portfolio With Streaming
"Sponsored TV" is a new self-service solution that enables both small and large brands to run ad campaigns on Freevee, Twitch and third-party Fire TV apps. - 10/30/2023
Ahold Delhaize to Acquire Romanian Grocer Profi
The $1.37 billion deal will more than double the size of Ahold Delhaize’s Romanian footprint, which currently consists of 969 Mega Image stores. - 10/30/2023
P2PI Wins at 2023 Eddie & Ozzie Awards
P2PI Magazine won an Eddie for its September/October 2022 issue, whose cover focused on the transformative potential of the cannabis industry.
