Erika Flynn
ARTICLES BY THIS AUTHOR
- 2/23/2026
Beverage Innovation, Sales Continue Upward Trend
Consumers look to the category for more than quenching thirst, Circana research shows. - 2/22/2026
Consumers Prioritize Value, Choose Walmart
Report shows that Americans’ shopping habits change amid economic uncertainty. - 2/22/2026
Kroger, Pinterest Bring Inspiration to Mealtime
Social ads help brands solve marketing challenges. - 2/16/2026
Exploring a New Generation’s Habits of Buying, Connecting
Current global challenges are changing the way consumers live, spend and connect, according to the latest insights from global creative company VML. - 2/12/2026
Lowe's New Loyalty Offering Aimed at Families
Kids Club gives consumers reasons to share experiences and make connections inside retail locations. - 2/8/2026
Examining What Innovation, 'New' Mean to Shoppers
84.51° insights help brands and retailers understand what consumers consider to be new or innovative. - 2/8/2026
Albertsons Creates 'Celebrations' Hub to Help Consumers Plan
The grocer is leaning into occasion-based shopping with a one-stop digital destination. - 2/8/2026
Ulta Showcases Women Athletes in Omnichannel Campaign
Ulta Beauty created its first-ever collective of professional female athletes who embody confidence and resilience to encourage young consumers to stay in the game. - 2/1/2026
Why You Heard 'BelVita' in Coffee Shops — to ShopRite's Benefit
A creative OOH campaign near ShopRite locations increased awareness and connection outside of stores. - 2/1/2026
Cristina Costa Joins Peq as SVP of Sales
The company is poised to accelerate growth and expand adoption of its measurement and commerce portfolio management solutions across brands, agencies and retail media partners. - 1/31/2026
Kevel Moves Into Australia With Appointment of Chris Woodworth
Retail media technology provider Kevel named Chris Woodworth as its regional director of Asia-Pacific (APAC) region, signifying its expansion into Australia. - 11/30/2025
Rachel Bennington's Excellence Grounded in Meeting the Needs of Partners at Retail
Formerly at New Engen and now with Inmar Intelligence, she was named "Executive of the Year" in November as part of P2PI's Women of Excellence program.
