ARTICLES BY THIS AUTHOR

• 4/13/2026

  Blue Buffalo Rewards Pet Parents During Tax Time

  Love Made Fresh digital campaign entices pet owners to connect with the brand.

  Erika Flynn

  
• 4/13/2026

  Budweiser to Celebrate Milestone Anniversary With Consumers

  The iconic brand’s fans are invited to a daylong event featuring interactive experiences.

  Erika Flynn

  
• 4/12/2026

  Walmart Connect Expands Social, Full-Funnel Offerings

  The network's new capabilities help brands reach their customers in key moments.

  Erika Flynn

  
• 4/6/2026

  Mountain Dew Celebrates Baseball's Blasts

  Baja Blast campaign sends consumers to stores, while the brand also collaborates with Rawlings.

  Erika Flynn

  
• 4/5/2026

  Hershey Shows Up for NCAA Tournament with Basketball-Inspired Treats

  Candy company grabs fans’ attention through extended partnership with Shaquille O’Neal and the Shaq-a-licious gummies brand.

  Erika Flynn

  
• 4/5/2026

  Dick's, Nike Reach Basketball Fans in 'Scouts Are Out' Campaign

  Athletes come together to promote Nike's brands in Dick’s stores during basketball’s biggest month.

  Erika Flynn

  
• 3/30/2026

  Walmart Helping Shoppers Choose With ChatGPT

  The in-ChatGPT experience guides users to the products they’re searching for in less time and with the most up-to-date information.

  Erika Flynn

  
• 3/30/2026

  Build-A-Bear’s Signature Workshop Moves Into Walmart

  First-ever wholesale partnership gives shoppers a new way to experience the iconic toy brand.

  Erika Flynn

  
• 3/29/2026

  Home Depot Leverages FIFA World Cup Sponsorship in 'Backyard' Campaign

  Workshops, sweepstakes, exclusive experiences and a partnership with David Beckham encourage shoppers to transform their outdoor spaces.

  Erika Flynn

  
• 3/23/2026

  Jimmy Dean Named Official Breakfast Partner of Stagecoach

  The brand teams with the country music festival for the first time.

  Erika Flynn