Charlie Menchaca
ARTICLES BY THIS AUTHOR
- 5/7/2026
5 Loyalty Programs Nobody Talks About (That Are Quietly Winning)
Brandmovers' Jennifer Kunz highlights unique programs resonating with consumers across categories. - 5/5/2026
Why Loyalty Lives More on Packaging Than Apps
Here are ways for brands to reach selective shoppers through on-pack strategy, writes AirBaton's Caleb Sheppard. - 5/4/2026
How Streaming Audio, Podcasts Are Becoming Retail Media's Growth Engine
Here are specific examples of retailer media networks leveraging audio to drive performance, writes SiriusXM's Adam Ross. - 5/3/2026
Amazon's Rufus Levels Up Agentic Shopping Features, Personalization
Learn how the AI assistant can access product price history, transcribe handwriting and make purchases on other sites. - 5/3/2026
Best Buy Details CEO Succession Plans
The board selected this c-suite executive to lead once Corie Barry steps down on Oct. 31. - 4/30/2026
Loyalty Beyond Transactions: Building the Relevance Engine
Here's how brands can turn shopper interactions into learning opportunities, writes Epsilon's Heather Campain. - 4/27/2026
Creative Is the Missing Link in Retail Media's Next Phase
Here's why marketers are placing more emphasis on cross-channel storytelling, according to Big Happy's Gabby Stoller. - 4/27/2026
Inside Bimbo's Omnichannel Play With Novamex's Jarritos
The brands share details of their program at Walmart, Kroger and various regional grocers during Hispanic Heritage Month. - 4/26/2026
Dick's Deploying AI Agents as 'Digital Coaches'
Learn how the retailer is ramping up personalization in stores and online. - 4/21/2026
Bay Cities Helps Formless Beauty Launch at Sprouts
The Jenny McCarthy-backed brand rolled out to the retailer with PDQ displays and sustainable packaging.
