ARTICLES BY THIS AUTHOR
- 6/26/2023
Fourth of July Shopping Trends
More than 75% of consumers head to grocery stores or Walmart for their holiday needs, according to data from Breaktime Media. - 6/7/2023
Grilling Season Shopper Trends
Consumers turn to grocery stores and Walmart for their grilling needs, according to data from Breaktime Media. - 6/5/2023
Brand Watch: Oreo Codes Launch at Albertsons
Technology connects Mondelez’s cookie brand to any milk item in an innovative way. - 6/5/2023
On Trend: The Plant-Based Food Wave
Better-for-you items are gaining popularity and activating in various ways at retail. - 6/5/2023
Member Spotlight (May-June 2023)
A snapshot of industry leaders from the P2PI member community: Jelmar (CLR Brands) and Thomas J. Paul. - 4/17/2023
Shopper Sustainability Practices
Shoppers support brands’ waste-reduction efforts, but not all will pay more for the products, according to data from Breaktime Media. - 4/8/2023
Brand Watch: PepsiCo Embraces Shopper Insights
The manufacturer partners with SymphonyAI Retail CPG to build business across multiple categories. - 4/8/2023
Member Spotlight (March-April 2023)
A snapshot of industry leaders from the P2PI member community: Sunkist Growers and Jack Link’s Protein Snacks. - 3/26/2023
Spring Cleaning Shopper Trends
Consumers turn to Walmart and grocery stores for the seasonal scrubbing, according to data from Breaktime Media. - 2/13/2023
2023 Valentine’s Day Gift Shopping Trends
Consumers turn to grocery stores and Walmart for the February holiday, according to data from Breaktime Media.