04. Rating Effectiveness of Alternative Media The Future of Retail Media Marketers are turning their backs on television advertising. But do they have a grip on the alternatives? 11. Rated Effectiveness of In-Store Television 'The Hub': Retail Televised CompUSA uses in-store television to drive sales. 01. Rating Effectiveness of TV Advertising Drugstore Channel Purchase Influences Influence of Register Tape Coupons in the Drugstore Channel Purchase Influence of Product Labels in the Drugstore Channel Purchase Influence of Special Displays in the Drugstore Channel P-O-P People to Watch: 2006 Profiles of rising stars in merchandising First Previous 54 55 56 57 58 Next Last