Chart #5: ROI Variation by Retailer Chart #2: ROI Index, Full Path to Purchase Chart #9: Source of Shopper Marketing ROI Benchmarks Chart #6: Pre-store vs. In-store ROI Chart #3: Shopper Marketing and Trade Synergy Chart #10: ROI of Equity Tactics vs. Price Tactics Chart #7: ROI of Pre-store vs. In-store Tactics Summit Preview: 'Solution Sharing' Benefits PepsiCo, Bi-Lo/Winn-Dixie Executives to share details of successful beverage merchandising program during panel discussion You've Tested, Now What? While CPGs and retailers certainly are experimenting with mobile technologies, they often donโt venture beyond the testing; what's holding them back? NCH 2013 Coupon Trends First Previous 22 23 24 25 26 Next Last