Most Effective Vehicles for Trial and Purchase Shopper Marketing Vehicle Effectiveness 'NVista 2010: Hispanic Shopper Study Influences on Store Choice Among Hispanics, Food 4 Less vs. Fiesta Mart Promotional Influence on Hispanic Shoppers, by Type Influences on Store Choice Among Hispanics Going Where CPGs Do Research Companies like Hewlett-Packard and GlaxoSmithKline use on-site facilities to test visual merchandising, study shopper reactions and improve retailer relations GlaxoSmithKline Research Facility InVivo Mock-Store Testing GlaxoSmithKline Consumer Research First Previous 36 37 38 39 40 Next Last