In-Store Experience

Our Retail Intel Series features special retailer and brand guests in each episode. Join us for a dialogue about current trends and strategies that are driving innovation for the next era of retail.

Walmart, Amazon, Walgreens and others shared retail media-related advancements and news during the month.

The retailer will leverage wellness as a year-round engagement driver, pairing expanded assortments with in-store events and personalized discovery tools.

New measurement tools are designed to bring digital-style targeting, attribution and optimization to physical store environments.

Retail media is maturing faster than the systems used to measure it. New research examines why attribution alone isn’t enough — and how brands can rethink measurement to unlock true incremental value.

VP of marketing Andy Comer details a value-driven reset spanning store formats, digital strategy and community connection.

Through an expanded partnership with Looma, the retailer is doubling down on video screens in its wine and spirits departments.

In this on-demand Retail Intel webinar, marketers from Ace Hardware, Dreyer's Grand Ice Cream and Spark Foundry explore the role of creative in delighting and engaging consumers.

The location will function more like a rotating retail destination than a traditional big-box store, featuring experiential zones with a commerce focus.

The Canadian retailer's recent partnerships automate store operations, enhance marketing and connect digital and physical shopping experiences.