Countertop Displays Highlight Tambourine CDs Big Ideas' in P-O-P for Kids' Videos Don't Eat These Veggies! All Bottled Up Beer, wine and spirits marketers grapple with changing attitudes toward P-O-P and challenging state merchandising requirements. A Humongous Pitch for the Kiddie Niche Humungous Entertainment's P-O-P materials simultaneously coax kids to reach for the software while their parents reach for their wallets. Spalding Inflates Sales with Hands-On Displays Congruency of Scent and Music as a Driver of In-Store Evaluations and Behavior Displays Support Anheuser-Busch Energy Drink Launch Twins Display Illustrates Results of Sunless Tanning Product Wrigley Enters New Store Aisle New promotional program helps introduce Surpass Antacid Chewing Gum Dole Invites Consumers to "Chug A Fruit" First Previous 680 681 682 683 684 Next Last