The Billboard Effect Simple graphics can create powerful packaging for club stores U.S. Bev Plays Up Beach P-O-P Unilever, Clorox Get a Safeway Duet CVS Coaxes Seasonal Sales with Coke Display Customization Study to Get Underway Soon Kmart Cleans Up with Clorox, Unilever Checking in on Wal-Mart Kraft, Coke Team for a CVS Incentive Kmart Gets Cuddly with P&G's Charmin Using Research to Guide P-O-P Decisions Using research to guide, assess and improve in-store marketing First Previous 627 628 629 630 631 Next Last
